Partner
Hennecke Fleet Consulting
Fleet market support & business development
​When talking about "the fleet market" we have to consider two sides of the market: Customers and suppliers.
​​
Fleet market:​​
-
Customers = vehicle fleets ​​​
-
Suppliers of products and services for vehicle fleets
​​​​
​​​We have deep knowledge of both sides of the fleet market and can support you regarding both: customers and suppliers. We can do this in Germany and internationally.​
​
​​​​​
​​​​​​​​​Our services comprise:
Services for fleets
Supplier market overview:
-
Overview: What technical solutions and suppliers for a specific fleet management task are available on the market?
-
More background info on the supplier market structure and our consulting approach regarding suppliers you find here: suppliers and technology
-
Beyond market overview we support with tenders or implementation of new suppliers, as part of our general fleet management consulting and interim management.​​
​​
​
Services for fleet suppliers
Fleet market overview:
​
-
Overview: What is the fleet market potential? In terms of quantities (numbers of fleets ) and qualitative aspects (customer needs, strategy, systems in use per segment) per market segment
-
More background info specifically for Germany here: German fleet market. ​​ For other countries see: international.​
​​
Market strategy:
-
Product benchmarking regarding your competitors
-
Product or service development
-
Sales strategy: Channels, pricing, marketing.
-
Partnering: Team up with other suppliers and bundele your strengths
-
Specifically if you want to enter the German fleet market from a foreign country.​​
Business Development:
​
-
Represent you at tradeshows, support in social media
-
Identify concrete fleet target customers
-
Directly approach fleet customers
​​
​
Services for investors
For investors in the fleet ecosystem:
​
-
Find investment targets: Interesting startups with solutions for fleet management
-
Due diligence regarding product, marketing strategy, management quality
-
Interim management in your investment targets
​
​​
​NEXT STEPS
​
Contact us for Customer references
​
Check our International coverage
Get more info our team and network
​
​Or CONTACT US directly to discuss how we can help you